When eaten alone. When eaten with other food as a dipping sauce or used as a topping, the Ketchup is tafel and does not require a Bracha.
Blessed are You Hashem our God King of the universe, Everything was created through His words.
Baruch Atah Adonai, Eloheinu Melech Haolam, Shehakol Nihyah Bidvaro.
Blessed are You, Hashem our God, King of the universe, Who creates numerous living things with their deficiencies; for all that You have created with which to maintain the life of every being. Blessed is He, the life of the worlds.
Baruch Atah Adonai Eloheinu Melech Haolam, Borei Nefashos Rabos V'chesronan Al Kol Ma Shebarasa L'hachayos Bahem Nefesh Kol Chai, Baruch Chei Haolamim.